A terrible mistake or a stroke of genius?

Team

 

This week Susan Boyle’s album launch hash tag (#Susanalbumparty) hit the headlines for its alternative message on twitter.

Initially, I thought #disaster but then, as I said – it hit the headlines so she can’t be too disappointed. Thousands of people are now talking about Susan’s album at a time when every band in the world is releasing their greatest hits hoping to fill a stocking. I suspect it really was an accident but I bet it’s going to be a blessing in disguise when the sales results come in, so is it really #workthatworks !?  Well….I’ve ordered a copy (not for me, honest!).

Helenka