Most partnerships underperform because the activation becomes an afterthought.
Bringing two brands together is one thing, but turning the partnership into a campaign that feels authentic, captures attention and delivers value for both sides is another. That’s exactly what we’ve been helping brands do for over 20 years.
Need a fresh perspective on your next partnership? We’re here to help.
Subaru & RHS
Subaru has always had strong links to the outdoors, but this campaign marked a shift from connection to commitment, demonstrating the impact a purposeful partnership can achieve.
In collaboration with the RHS, the brand aimed to raise awareness of the UK’s temperate rainforests, one of the country’s most at-risk and neglected ecosystems, through an award-winning immersive installation at the RHS Hampton Court Palace Festival.
Our goal was to create a launch campaign that would reveal the partnership and bring the Subaru Cocoon Garden to life digitally, generating excitement among ticket holders, encouraging conversation, driving engagement among those viewing the garden remotely, and highlighting Subaru’s environmental values.
Isuzu D-Max & Sonic the Hedgehog 3
To mark the release of Sonic the Hedgehog 3, we teamed up with Isuzu UK for ‘Ready to Level Up’—a high-energy campaign pairing Sonic’s adventure with the New Isuzu D-Max’s rugged reliability.
Running across physical and digital channels, highlights included a Tokyo trip competition and standout engagement. Outdoor media recorded 1.88 million plays (300% over target), with social media generating over 214,000 impressions and 4,099 competition entries.
Ecolab & Manchester United
Bringing Ecolab laundry technology together with the football powerhouse Manchester United, we created a social campaign full of northern charm and celebrity glamour.
We went behind the scenes to put the spotlight on clean football kits and the people behind them. Our integrated campaign not only reached a wider B2B audience and created pride among Ecolab’s sales force, but also successfully managed to engage millions of fans and too, including Manchester United’s most engaging commercial post on LinkedIn.
