Isuzu: Ready to Level Up
Launching the New Isuzu D-Max with Sonic energy
The change
To mark the release of Sonic the Hedgehog 3, we teamed up with Isuzu UK for ‘Ready to Level Up’—a high-energy campaign pairing Sonic’s adventure with the New Isuzu D-Max’s rugged reliability.
Running across physical and digital channels, highlights included a Tokyo trip competition and standout engagement. Outdoor media recorded 1.88 million plays (300% over target), with social media generating over 214,000 impressions and 4,099 competition entries.
Why it matters
214030
Impressions
25276
Video views
22062
Engagements
4099
Competition entries
Client
- Isuzu UK
Deliverables
- Art Direction
- Concept Development
- Digital Marketing
- Film Production
- Motion Animation
- Multi-channel Campaigns
- Partnership Activation
- Social Media
Additional Credits
- N/A